Moirs "Gobble the Wobble" TV Commercial
Thursday, 25 March 2010
In December 2009 Silver Bullet Productions embarked on an interesting and fun project with the guys from Herdbuoys. The campaign was for the Bokomo product - Moir's jelly. It was aptly named 'Gobble the Wobble' and as befits the name, the point of the Ad was to showcase a selection of folk, old and young, eating jelly while undergoing a severe case of the wobbles. We built a rig to wobble them while they tried to spoon jelly into their mouths.
Manny, from Bromco, built a super-charged off-set cam backpack rig, that was hidden under the wardrobe. The rig worked really well on the older cast members, but it was a bit intimidating for the little kids. As a result, we had to continue casting until we found some young warriors who would be keen to have a go on the rig, without wanting to run away.
We aimed to have as realistic a reaction as possible, so we had no rehearsals. (The reactions you see in the ad were the initial reactions as we switched the rig on). What you see in the ad, is what we got as soon as we switched the rig on.
Imagine trying to eat jelly while running on one of those old fashioned chest belt vibrating weight loss machines. Good clean fun with good old jelly!
